If you’re a beginner and eager to get more views on YouTube, you’ve come to the right place.
If you’ve been on YouTube for quite some time, you tried every way possible, like using intriguing titles and descriptions, hilarious video content, tons of promotion on other social media platforms, etc. But nothing has worked so far; you’ve also come to the right place.
Do people have no idea how to find your videosince it doesn’t appear on top of YouTube’s search engine? One reason might be because you haven’t opted for optimizing your video! Whatever the reason is, we can fix it.
Before starting this article, we must tell you something: all of these methods need to be regularly applied to work their magic. Great things take time, don’t expect your channel to take off overnight.
Without further ado, let’s jump right into today’s article!
The video content is unarguably the most important factor to decide the number of views you’re going to get.
When you started your YouTube channel, you must have had a hold of the targeted audience to release suitable content. However, it’s easier said than done.
Sometimes, you need to fail more than a couple of times to find what you’re good at, from there, profiting from your potential to create useful or entertaining videos for the audience.
Also, don’t forget to keep up with the trends these days to stay relevant.
After all, people always want to be the first to catch up with what’s latest, so keep that in mind and spend some time investigating what’s popping other social media platforms, such as Instagram, Twitter, or FaceBook.
Ask Viewers to Subscribe to Your Channel
It may sound irrelevant at first but stay with us on this one.
Your subscriber count matters in the eye of new viewers. The more subscribers you have, the more views your videos will get once your channel thrives.
We know growing subscriber count involves other tactics, but they’re not way off our topic today. In fact, how to get more subscribers has a lot to do with getting more views on your videos.
Once a viewer has subscribed to your channel, they’re likely to check your videos upon publishing, increasing your Watch Time to a surprisingly striking extent. More subscribers, more views – kill two birds with one stone!
Creating video playlists will make it easier for your fans and subscribers to keep track of the specific content you’re making and increase the chance of them binge-watching your videos, should they turn on the ‘Auto-Playing’ mode.
And in case you didn’t know, playlists also show up as a search result when a user types in a keyword on YouTube search. That being said, be wise when choosing a playlist name as it can decide if your playlist will show up on the top results.
Add a Watermark to Your Videos
Having a unique watermark to represent your channel will boost your content’s uniqueness and consistency. Plus, watermarks do free advertising for your channel across all of your videos, allowing you to gain more views and even subscribers.
However, it can be quite uneasy for new YouTubers to get a watermark as you will need to verify your account first.
And even when you have succeeded in receiving a watermark, it is worth noticing that YouTube’s algorithms will decide which videos will display the watermark. They either show up in all of your videos or none! Fingers crossed that luck will be on your side!
Thumbnail, Thumbnail, Thumbnail!
See how we mentioned the word ‘thumbnail’ three times?
That’s because it is crucial to have an eye-catching thumbnail. The thumbnail is the first thing to catch people’s attention when surfing search results on YouTube.
Since people process images better than they do with texts, you should invest some time to make a good thumbnail. Don’t just throw in a random screenshot from your video.
Use images that feature readable and engaging fonts along with facial close-ups, if that’s what yourvideo on YouTube is about.
Otherwise, you only need to make sure of these three things:
The thumbnail is clear and easy to see and read.
The thumbnail stands out from others.
The thumbnail is visually correspondent with your title and video description.
We know it’s not a walk in the park, but do take some time to learn how to make custom thumbnails. You know what they say, Rome wasn’t built in one day! And wouldn’t it be satisfying to see your improvement over time directly on your channel?
Promote Your Videos on Other Social Media Platforms
This whole time, people have been promoting their videos the wrong way, and we hope you’re not one of them.
So, what is the wrong way? It is when you go to FaceBook or any other platforms, make some blog posts to inform that you have a new video coming with a Youtube link attached.
Why is this not correct? Because every social platform wants people to stay solely on it, so its algorithms will limit engagement with posts that navigate users to another.
So, what will be the right way?
Post a short sneak-peak video, about 15 seconds or less, as a native video on whatever platform you want, and add a link to the full YouTube video. Trust us; this will work wonders. We’re not saying this is the best way to promote your content, but it works.
Also, you would want to post the same thing to all of your social networks. However, it is important to put effort into thinking of different captions for different platforms, but it isn’t mandatory.
Level Up Your YouTube SEO Game
There’s so much to know about YouTube SEO that we’re pretty sure; you’re still a little confused until now.
We will try to put it as simply as possible. So, YouTube SEO involves using certain targeted keywords and phrases to get your videos rank higher on the search engines, including Google and YouTube itself.
But where will you be putting these keywords? Anywhere possible! In your title, in your video description, in your tags, etc.
Your descriptions don’t always have to be lengthy, but they should be clear and concise about that video’s specific topic. You should spare the first minute to introduce yourself and what your videos will mostly be about for new viewers and subscribers.
An optimized description has a lot to do with getting your video in the ‘Suggested Videos’ section. Once you’ve managed to get your videos here, the view count will immensely increase day by day.
The title is a BIG part of your videos’ successes. However, it’s hard to come up with an excellent and on-point title 100% of the time; this we know.
It’s best if you can keep the title short but not too abrupt, ensuring to encapsulate the content you want to convey to your audience. And of course, don’t forget about the targeted keywords we talked about above.
A title can make or break an entire video that you’ve worked so hard to produce. A well-written title can be the difference between people watching your video or just scrolling past it.
Tags help YouTube algorithms generate and categorize your videos easier, so don’t forget to add some to your upcoming videos. Or even if you didn’t add any in your old ones, you can still go back, edit them, and see the result for yourself.
You should expect to see a rise in not only views but also likes, comments, and shares! Yes, people will share your video with others if they think you have intriguing content.
But the question is, do you know how to use tags the right way?
There’s something called the MVC Formula, which stands for Main Keyword – Variations – Category. Allow us to explain further.
In a video, it is recommended that you use up to 8-9 tags, in which the first one is for the main keyword, the next three are for variations, and the rest is for the category.
Once you’ve learned how to apply this formula effectively, your view count will take a giant leap forward. Even better, some of your videos may even go viral!
Just like video titles, video tags are used for video ranking in Suggested Videos.
Once you have mastered these YouTube SEO fundamentals, it’s time to sit back and watch your videos thrive!
To make sure Google fully understands your content, upload a transcript to your video whenever you post one on YouTube.
But don’t just stop there. It’s better to have multiple transcriptions for different languages to cater to international audiences and the disabled.
English transcriptions are a must-have, but did you know over 38 million people in the States speak Spanish? So yes, try to add Spanish transcriptions as well.
Other languages you can consult include French, Chinese, German, etc. We’ll leave this for you to decide as you (hopefully) know your audience and the likelihood of whom will watch your videos.
Choose Publish Time
Have you ever asked yourself the question, “When is the time during the day people view YouTube the most?”
Well, once you find the answer to that question, you know when it is best to publish your videos!
These days, there’s no need to guess whether an individual will watch his or her favorite YouTube channel at 7 pm or 9 pm. Thanks to the advanced settings of YouTube, you can now identify the peak time when your viewers are using the platform.
The tip is to upload the video 30 minutes or an hour earlier than the peak time, so the audience has some time to prepare and watch your old videos, resulting in even more views.
Interact with Your Fans and Subscribers
What was your initial purpose of posting videos on YouTube? To become known and get recognized for the hard work you’ve put into creating the content, right?
All of these things wouldn’t happen were it not for the support from your subscribers. Therefore, you should find ways to interact more with your fan base to show them that you do care and appreciate them, and you’re grateful for what they’ve done for you and your channel.
Having good audience engagement paves a realistic, organic, and sustainable way to the final goal – get more YouTube views.
Remember, it is the little things that matter.
So, a small act like replying or marking a heart to a fan’s comment would mean the world to them. We find the Pin feature excellent as it allows you to pin the best comments to your videos and your replies to them.
Besides, you can also:
Hold a live chat with your fan;
Make reaction videos;
Hold giveaways, contests, etc.
Trust me; you’re not doing it just for the sake of it; all of these will pay off!
YouTube Community Tab
The YouTube Community Tab is beneficial in many ways that you can’t even imagine if you use it the right way.
The Tab can drive huge traffic and organic engagement to your channel as it enables you to publish content daily without actually having to post a video.
What does this mean? Thanks to the Tab, you can update status, post voting polls, ask your fans questions, and many other interesting ways to interact with your subscribers.
We know you don’t always have the time to post new videos orpromote your video; that’s why you need the help of the Community Tab.
You might not be able to keep your posting schedule consistent, but we’re sure you’ll always have at least 2-5 minutes a day to post on your Community Tab so your audience won’t forget about their favorite channel!
You can also take advantage of the Tab to tease about your upcoming videos and some sneak peaks to drive your viewers’ curiosity and excitement.
The only downside to this method is that it’s only available for YouTube creators with more than 1,000 subscribers.
YouTube has stated that using YouTube Advertising is one of the most effective ways to get more views on your videos. But why didn’t we mention YouTube video advertising in the first place if it works so well? Because it costs money!
Free stuff is more often than not the best, so we figured you guys might want the easy (and free) ways first. But anyway, how to get more views on YouTube videos with YouTube Advertising?
So, you will pay an amount of money to run an ad campaign for your videos on YouTube via Google Ads. The best thing about this method is, all you have to do is create an ad and set a budget, and YouTube will recommend the right campaign to suit your aim and finance.
But how do you make an ad that works? That’s a tough question.
After 5 seconds, viewers can skip your ad, so you have to come up with something creative and catchy in these precious first few seconds. Early attention capture is important; keep that in mind.
There are three kinds of Youtube ads: Trueview In-Stream, TrueView Discovery, and Bumper Ads. The most popular and widely used are TrueView ads as they are a good option for the money.
You will only have to pay when a viewer clicks on your ad and begins watching your video or when they have watched over 30 seconds of your ad.
Final Verdict – How to Get More Views on YouTube Videos
We know how it feels to be on YouTube for so long and tried any way possible to get more views and failed. It’s pretty discouraging when you create video,but it fails to reach your audience.
BUT, if you apply these YouTube tactics step by step, we believe you’ll get more views on YouTube videos in no time.
These strategies are nothing impossible nor extreme; they’re based on the true user experience of people who succeeded in growing their YouTube channel from scratch to an actual empire!
So, start today, even with baby steps like applying the method you think is the easiest, and watch your channel thrive!